Speculating about the next Apple product is a cottage industry that’s generally useful for nothing more than driving clicks and feeding the trolls. But today, Ben Kunz at BusinessWeek had a thoughtful piece on the much rumoured television from Apple. He doesn’t have any supply chain evidence, but this is the first analysis I’ve seen that suggests that makes any sense. Why would Apple get in the crowded, low margin, slow turnover, big TV game? Kunz suggests that it is a different game that they’d get into.

Apple will sell small screens in a unique format, likely with a pure glass bezel or, if the technology permits, an entirely transparent screen—and seek to fill your entire home with secondary television/video devices…We want more screens, and we want to do other stuff while watching, so why wouldn’t Apple sell pretty little panels to spread throughout our homes?

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