Ok. So the name is pretty rude. But the concept is pretty interesting.
Introducing Parking Douche, an app for the Android (GOOG) and iPhone (AAPL) which allows users to take photos of offending parkers’ license plates and detail the make and model of the vehicle. From there, the information is sent to a database where a digital mockup of the vehicle is made and featured in banner advertising on the web — but only those in the vicinity of the bad parking job will see the ad, offering a more localized attack.
There are some crazy and problematic bits to the ad model involved, and, for now, it is only available in Russia. But the idea of using the crowd to exert pressure on people to think about the effect of their actions on others is intriguing. (The article by Mike Schuster, Park Like A Jerk? This App Will Shame You Into Submission, is worth a look.)
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Posted by Jim Caccamo on May 29, 2012
https://rewiringvirtue.com/2012/05/29/park-like-a-jerk-social-media-for-the-insensitive-city/